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    The eyes can entrance, hold attention, and disengage—all in a single look. And in today’s world, the power they hold is unimaginable.

    catriona gray and piolo pascual belofeye

    In this brave new world, one look can convey a thousand words. As we navigate our lives with the lower halves of our faces covered, now is the best time to focus on the one thing that distinguishes us from a sea of masked people: our eyes. We tapped two of the most recognizable pairs of eyes in the country, Miss Universe 2018 Catriona Gray and renowned actor Piolo Pascual, to be the faces—rather, the eyes—of our newest BelofEYE campaign.

    An eye for an eye, and an icon for an icon.

    See what happens when Catriona Gray and Piolo Pascual
    share a moment of genuine human connection…without
    ever uttering a word.

    According to Dr. Vicki Belo, our eyes are the first to show signs of age.

    “We do so much to [our eyes], and its skin is so thin and fragile. Applying makeup can tear on the elastic fibers. Squinting causes wrinkles. Rubbing your eyes can make dark circles appear. All these problems have been around for a long time,” she said.

    See for yourself.

    Our eye rejuvenation treatments, up close.

    BelofEYE at home.

    Give your eyes the gold standard level of care you give your face with the beloEYE kit.

    FillMed Eye-Recover Mask

    FILLMED®️ Eye-Recover Mask

    Releases 3-Peptides and collagen for an instant refreshing effect


    FILLMED®️ HXR-Eye Cream

    Addresses dark circles, eye wrinkles, and puffiness